Last Updated on June 7, 2022, by eNotes Editorial. Word Count: 193
Stan Lee, the industry's reigning superstar, has provided an interesting look into the inner workings of the Marvel machinery in Bring on the Bad Guys. The formula stories themselves are an exercise in overkill, containing more than anyone except the most fanatic comic book buff would want to know about the origins, fixations, and feeding habits of the Marvel villains. Like the comics they come from, these stories are filled with the adolescent enthusiasm that is Marvel's stock in trade, but the machinations never keep up with the fast-moving art work and soon become repetitive and boring, bogged down in the formula of their own success. Both the stories and the background info preceding them are obsessively larded with praise for Marvel's most important heroes … its reader/fans…. This won't bother fans who take Marvel's energy-charged, good-humored fantasy formula on faith. Marvel Comics is, after all, an adolescent Elk's Club. (pp. 93-4)
Peter Freedberger, "Book Reviews: 'Bring on the Bad Guys: Origins of Marvel Villains'," in School Library Journal (reprinted from the January, 1977 issue of School Library Journal, published by R. R. Bowker Co./A Xerox Corporation; copyright © 1977), Vol. 23, No. 5, January, 1977, pp. 93-4.