I would argue that Bradbury's target audience for "A Sound of Thunder" would be quite sophisticated, those who consider themselves devotees of modern technology. Bradbury is by no means a Luddite; he doesn't hate technology and want to turn back the clock to some golden era when men lived in caves. He does, however, want to remind his target audience of the dangers to which technology can be put.
Technology can do wonderful things, but it can also be abused, encouraging man to see the world around him as something to be conquered and controlled, irrespective of the long-term damage that it may cause. What Bradbury's attempting to do here is to get his target audience to see the bigger picture, as it were, not to lose sight of the dire consequences that technology can have in the wrong hands.
This is a good question, but I don't think it's...
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one that's very easy to answer, unless Bradbury himself answered it at some point in his life. We might point to various pieces of evidence in the text itself, but the conclusions we draw should be recognized as hypothetical.
"A Sound of Thunder," along with other short stories by Bradbury and other prominent science fiction authors, was published in the now-discontinued magazine Collier's. Collier's had a reputation for publishing science and science fiction short stories and generally progressive political viewpoints. Thus, we might assume that the story is aimed at an educated, politically active and liberal, "forward-thinking" demographic.
We might also assume, from the fact that the story partially seizes upon the public fascination with dinosaurs, that the intended audience is one which retains a sense of childlike enthusiasm for them, although tempered with the more adult concepts like hunting. Psychologically, there is a wealth of concept to explore in this area, such as the idea that hunting a dinosaur is a form of the adult's persona and interests dominating the interests of the same person's childhood persona, or the "man" taking dominance over the "boy," representing a maturing or rite of passage. This might also reflect upon Eckels' character and speak to his own lack of maturity.
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