Sherrena is one of the landlords in the book Evicted . She houses the author, among many others. After years as a teacher and a failed attempt at starting a daycare business, Sherrena decides to take on real estate, buying up properties in inner-city Milwaukee and renting them out to...
low-income African Americans.
Because of the nature of real estate in the city of Milwaukee, Sherrena realizes she can make a substantial amount of money renting to impoverished African-Americans, charging exorbitant rates for sub-par housing because the individuals have no other options. Since many of the nicer rental facilities will not accept individuals with criminal histories or low credit scores, Sherrena and renters like her essentially can set prices however they want and don't need to maintain their housing.
Sherrena is like many of the other property managers in the area who make a large profit from the misfortune of their tenants. Because she makes more money from low-quality apartments, she is earning a hefty sum for every renter that she keeps in squalor. She evicts many of her tenants, including Lamar, Arlene, Patrice, Doreen, and Crystal. While she does show some care for those renting from her, in the end she treats the situation as strictly business and doesn't appear to lose any sleep over the evictions.