What questions should I ask on a questionnaire for Starbucks customers? I want to do a research at Starbucks to know is there any relationship between purchase intention, store atmosphere and the employee or "barista". i want to know why people keep coming back to Starbucks. what makes them love Starbucks.

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I think that this is quite an interesting topic.  One particular question I would ask is whether the individual in question comes back to a specific Starbucks location.  If they do, why do they return to that location?  Convenience, atmosphere, baristas could all be assessed as part of that question.  Another question would be if the customers are partial to Starbucks as a brand.  For example, if out on the road and in need, do they go to any coffee place or do they seek out a Starbucks?  I think that some of the answers here might be able to fully grasp how individuals perceive Starbucks as both a brand and as an enterprise.

For optimal quality assurance, you should ask eveyrthing about the product, the atmosphere, and the shopping experience.

1. What beverage do you consume the most often in this bistro?

2. What is the approximate waiting time to get your order?

3. How would you rate the cleanliness of the store?

4. How would you rate customer service in general?

5. How often do you...

(The entire section contains 5 answers and 551 words.)

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