The two minutes hate is a like a dark pep-rally. It is meant to appropriate all of the negative and positive emotions of the party members and channel that emotion in an appropriate direction (appropriate for the party, that is). By introducing Goldstein's ideas during the two minute hate, the party succeeds in discrediting them without ever having to construct a logical argument against them. This is the ultimate weapon of the party: systematically controlled and carefully exploited emotion. Mindless, emotionally charged masses can be directed and controlled at will.