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A mission statement is a statement in which a firm sets forth its basic reason for being. In the statement, the firm states what it is trying to do as a business. The statement should be able to give employees a sense of direction that will help them know what their goals are as they deal with the day to day issues that arise in the running of a business. The mission statement, ideally, will also inspire the employees to do their best. A mission statement for a cocktail lounge must do all of these things.
Presumably, the mission of a cocktail lounge is to provide entertainment and relaxation for its patrons. Therefore, a mission statement for such an establishment might read something like
The mission of this establishment is to serve the best food and drink in the most congenial atmosphere. Our mission is to have each guest go out our doors happy and eager to return.
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