Social psychology (for my own benefit) is:
...a branch of psychology that studies individuals in the social context. In other words, it is the study of how and why people think, feel, and do the things they do depending upon the situation they are in.
This is an enormously important branch of this science in that problems that are affecting a segment of the population will generally affect an entire population, its effects far-reaching. What I think I like about it is that it provides those in need with a "fighting chance" at success in life. Everyone needs a foundation on which to build a life. The stronger the foundation, the better the life.
Perhaps what concerns me most is that society is so overridden with difficulties that I find it impossible to see not an end, but comprehensive programs based on social psychology to meet the needs of those struggling. There will always be problems, but when will be ever have enough money from the government and private donors to meet the enormous need? And personally, I could not do this kind of work, though I think it would be so fulfilling, but I think I would take too much to heart, take problems home with me, and become disenchanted or completely burnt out: there is not enough support for programs in this area.