A charismatic business leader is one who uses the force of his or her personality to lead. This sort of leader is able to lead simply because of innate qualities that he or she has.
A charismatic business leader is often best at "big picture" or longer-term planning. This is the sort of leader who has a major vision and is able to use his or her personality to drive a firm towards those goals. This sort of leadership is somewhat less useful in a firm that is not trying to make big changes but is, instead, trying to succeed through everyday, detail-oriented actions. As the management link below says, a charismatic leadership style
is more suited to realizing radical visions or handling crises. It is less concerned with influencing behavior toward the attainment of long-term goals or day-to-day management activities.
Resting on devotion to the exceptional sanctity, heroism or exemplary character of an individual person, and of the normative patterns or order revealed or ordained by him.