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Advertising
There are, of course, arguments to be made for either side of this question. I will briefly outline an argument for each side and you can decide which argument you prefer. On the one hand, we can...
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Advertising
If we are simply looking at products that “might be harmful” to people, then it is beyond question ethical to market them to people. The product that you give as an example (cars) is clearly...
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Business
When a company devises a product, it certainly hopes that the product will remain viable for a long time. It hopes that it will be able to keep selling the product for many years. Because of...
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Business
Consumer electronics has long been an intensely competitive business category. The introduction and evolution of personal computers, smart phones, and MP3 players, increasingly provided in single,...
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Business
The product in the advertisement you have selected appears to be Cocoa Crunch cereal, which is part of the Kids Smart brand. Kids Smart appears to be part of a company called Nature’s Way. This...
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Advertising
Since you need two advertisements, I have attached images of two advertisements that I found in magazines. I will answer the questions using those two ads. The first advertisement is for the...
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Advertising
Whether or how to rationalize a particular advertisement hinges on a number of factors. Assuming the purpose of the rationalization is not to justify use of a blatantly offensive or fraudulent...
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Advertising
If I could have my way, I would prevent drug companies from doing true advertising. The reason for this is that the sorts of misleading ads that all firms make have more important consequences...
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Advertising
Science fiction contains certain common elements whether it is found in literature, movies, or advertising. Some of those elements include: a futuristic setting (either in time or place) a display...
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Advertising
The advertisement in the image above is suggesting that consumers are so impressionable that even the very word "diet" is enough to make them accept a product at face-value. Especially in the light...
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Advertising
The wording and the visual images from the image contribute to the use of satire in this advertisement. The diction (words) appears secondary to the picture of two very large men and the intention...
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Advertising
Advertisers always promote their products by providing images that create visual scenes for the consumer so that hopefully the consumer will dash to the store and buy the said product. Sometimes...
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Advertising
Obesity is a worldwide problem and is certainly not something people should be proud of. Advertisers should be helping consumers to curb their eating habits and change their lifestyles. The...
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Advertising
In advertising, amongst the most important things to consider are the target audience and the intention of the advertisement. Various techniques are used to convey a message and using visual images...
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Reference
Whatever product or service is being advertised, whomever the target market is and regardless of the medium, there are certain prerequisites that must be met in order for an advertisement to...
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Advertising
I am not sure how your example is related to this question. In addition, it certainly contains some mistakes. A “one-star” officer would be a brigadier general, not a colonel. There would be...
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Advertising
The major connection between this question and social problems is the idea that advertising can manipulate people into overconsumption, thus leading to a number of problems. The question of...
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Advertising
Advertising is both of these things. It gives information but, at the same time, it tries to manipulate those who receive the information. For example, let us look at the ad in the link below. It...
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Advertising
Not all advertising is deceptive. However, most advertising is at least trying to persuade you to do something you otherwise would not do. Some advertisements are simply informative. These are...
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Advertising
There are, of course, many different ads for Coca Cola with somewhat different “hooks.” In general, though, the hook that Coke tries to use to attract buyers is a message that people who drink...
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Advertising
The point of advertising on television is to reach the greatest number of potential buyers. Some time slots cost more because they are more likely to reach a larger number of buyers. Prime time...
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Advertising
This statement is only true (one can argue) if we take a very broad, uneconomic view of the word “wasteful.” In order to justify the statement, one must conclude that spending on things that...
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Advertising
You and I treat women as individuals, as persons. The advertising world sees a demographic block of purchasers called “women” (they break the group into smaller subsets, by age, weight, race,...
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Marketing
I think that one of the most dominant uses of Zeitgeist in advertising can be seen in Nike, Inc. Advertising. For example, the current "Nike 6.0" marketing strategy is one aimed towards the...
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Advertising
I think that the list is fairly comprehensive in terms of assessing films that deal with advertising. I felt that some of the films could have been placed differently on the list. For example,...
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Advertising
One type of discrimination in matrimonial advertising is ageism. Most brides are in these advertisements are portrayed as young, usually in their twenties. Secondly, weight is often discriminated...
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Advertising
I pared the question down from its original form because I think that each of the items mentioned can constitute its own question. To a great extent, advertising media influences fashion in...
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Advertising
Advertising can do this in one of two main ways. First, it can emphasize the positive effects of buying the product that is, at this point, undesirable. Second, it can make potential customers...
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Advertising
Assuming that you are trying to attract male customers to your salon (rather than trying to get them to, for example, buy gift certificates for their significant others), you will need to make an...
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Advertising
This is a great question. One of the best persuasive posters that I have ever seen was Apple computer's "think differently campaign." There are three reasons why I thought the posters were great....
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Advertising
Advertising can help us in at least two main ways. Ads can help us to understand our society better. They show us what sorts of ambitions people have because they show us what our society thinks...
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Advertising
For Pozner, her fundamental objection to the Dove "Real Beauty" campaign is embedded in the idea that the ad campaign coincidentally converges with the company's release of "firming creme." This...
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Advertising
There are several things you can do to create a great poster. Here are a few points to consider: First, I would have an image that prominently displays the new blackberry phone, so that people will...
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Advertising
TV ads tend to make women a lot more self-conscious about their bodies and what they look like. It makes them think that what they look like is what's important. This can lead to things like...
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Advertising
This is a good question. I would say that stereotypes in advertisements are powerful in shaping culture. For this reason, advertiser have a very big responsibility, which often times they forget....
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Advertising
Stereotypes in advertising are inevitable. It is relatively impossible to think of a product which does not use a person who would be the one (stereotypically) to use a a product. For example,...
