President Roosevelt was very obviously a Progressive ,particularly in his thinking on domestic issues where he took on powerful businesses on behalf of ordinary citizens and he saw to it that combatting corrupt practices in business was a high priority. He presented new solutions to the population in easily accessible language such as 'the square deal.' The solutions were for challenges such as the cost of living and people power against huge corporate interests. Certain trusts came under particular scrutiny as they had dubious legal authority and were into creating cartels and monopolies which are rarel;y good for the ordinary population as bit by bit competitors drop off so then prices can rocket.
These corporate interests lashed back and tried to discredit President Roosevelt, trying to smear him with socialism labels. Many businesses attacked Roosevelt as a socialist, saying he was a follower of Karl Marx. However he strenuously denied this and did give credit where it was due to businesses which benefitted ordinary people - he ardently refuted these accusations. President Roosevelt supported helpful trusts and corporations but was ever watchful over those with too much power.Roosevelt did, however, dislike the power of the trusts and the fact that citizens couldn't easily control them. He was also mindful however, that the working man had power too - in the form of strikes. Risk taking, greed and maxed-out lending combined with global events like the cost of wars had crashed the well-being of ordinary working people and he seemed determined to control corporate interests going forward.