Granted, many of the characters, notably Gatsby's party guests, are materialistic and social leeches. There is also the idea that the end justifies the means. Gatsby goes to any lengths to pursue Daisy, his "American Dream." It doesn't matter to him, that pursuing this dream entails changing his persona (which in different contexts is not necessarily bad), getting involved with criminals and hosting parties for a bunch of phonies. The deaths that occur in the novel, although not intentional are the result of this mix between Gatsby's pursuit, Tom's infidelity and some poor driving; all of which, even the last one, applicable today. People want what they want and in materialistic societies, they want it NOW. But back to my overall point: Gatsby's "end justifies the means." Think about these reality shows like "Survivor" and others like it. They are Machiavellian. Each participant will do whatever it takes to win; usually money. Likewise with Gatsby. This concept of the American Dream trumping all other considerations of other people is definitely noticeable today. This actually comes from a (not to play politics, but) predominantly republican view of capitalism where competition is the guiding hand. The problem with believing this view absolutely (believing only in this view) is that it ignores social factors which clearly show that competition, in and of itself, is an fallible guide for life. Strict adherence to competition alone ignores social inequalities, economic infrastructures and subsequently, ethical considerations. Characters on these reality shows are in it to win it, no matter who they step on. Sadly, this can be the price of success: the end justifies the means. However, a more tragic end for Gatsby. Still, Nick presents Gatsby in a more favorable light. At least Gatsby's in it for love.