How does Trevor Noah use the contrast between tone and subject to both create humor and convey importance in Born a Crime?

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In Born a Crime, Trevor Noah often uses the contrast between a light tone and a serious subject to create humor and convey importance. The author's comic delivery initially makes the subject appear to be a joke, but this lighthearted introduction finally serves to emphasize the seriousness of the topic.

An early example of this technique occurs at the beginning of the first chapter, "Run." Noah opens with a description of the nonchalant manner in which the heroes of Hollywood action films handle being thrown out of a moving car. He then remarks that when he sees such films, he thinks:

That’s rubbish. Getting thrown out of a moving car hurts way worse than that.

Only then does Noah reveal that he was himself thrown out of a moving car at the age of nine.

Noah employs this technique many times throughout the book. He is also expert in juxtaposing the frivolous and the serious to render the latter more shocking in such chapters as "Go Hitler!" Noah refers humorously to a friend of his called Hitler and then makes the serious point that powerless people are drawn to this name because Hitler was powerful:

So if you want your dog to be tough, you name your dog Hitler. If you want your kid to be tough, you name your kid Hitler. There's a good chance you've got an uncle named Hitler. It's just a thing.

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