How did the Eisenhower Administration address the Cold War fears of the American people?

The Eisenhower administration addressed the Cold War fears of the American people in two important ways. First, it developed a nuclear stockpile that would make enemies of the United States think twice before attacking the United States. Additionally, it backed away from active involvement in international armed conflicts, allowing the country to save money, maintain domestic peace, and enable an era of prosperity among the American people.

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The Eisenhower administration mitigated the fears of the American public concerning the Cold War in two major ways. First of all, Eisenhower believed in nuclear deterrence. If the United States developed a nuclear stockpile so large that any attack of its enemies would be met by overwhelming retaliation, nuclear war could be averted. To this end, as part of his "New Look" policies, he authorized the creation of a vast nuclear arsenal capable of making the Soviets think twice before engaging in open war. This was known as brinkmanship, which is the willingness to bring the globe to the brink of nuclear devastation so that enemies would back down rather than initiate conflict. In a way, this exacerbated the drama of the Cold War, but at the same time, it reassured the American people that the United States was strong enough to confront any threat.

Building up a large nuclear arsenal was also less expensive than maintaining a large standing army. This brings us to the second major policy of the Eisenhower administration that helped to take American minds off the danger of the Cold War. Although Eisenhower built up a nuclear stockpile as a threat, at the same time, he decreased the standing army and backed away from active combat situations around the globe. For instance, he worked out a truce to end the Korean War in 1953. He refused to become actively involved in conflict between the French and the Vietnamese. In 1956, during the Suez Crisis, the Eisenhower administration pressured its allies to withdraw and allow the Egyptians to take the Suez Canal. The United States did not intervene when the Soviets crushed a Hungarian pro-democracy movement in 1956. The lack of US active involvement in these situations saved American lives and a lot of money. As a result, the United States was able to enjoy great domestic prosperity during the Eisenhower administration, which helped to divert public attention from the worrisome Cold War.

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The Eisenhower administration did not do much to address the fears of the American people. Eisenhower did attempt to demonstrate that the United States was winning the Cold War. He instituted a foreign policy of "mutual assured destruction" by increasing the United States's nuclear arsenal. This did not help lower anxieties over a nuclear war, but it did demonstrate that national defense was an American priority. Eisenhower also visited Korea during the Korean War in an attempt to end the conflict.

Eisenhower's best efforts at addressing Cold War fears came through economic and cultural areas. The United States enjoyed prosperity during his administration and life was good for many Americans. It was also during the Eisenhower administration that the words "under God" first appeared in the Pledge to the Flag, thus showing a contrast between the United States and the Soviet Union, whose leadership often denounced organized religion. While people were anxious over a nuclear war, they at least believed in the superiority of the American way of life compared to that of the Soviet Union.

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I think most of the time the US government just made people more inclined to fear. Selling bomb shelters and distributing gas masks and holding hearings accusing everyone of being Communist was not going to make people feel any better. I also don't think building up the nuclear arsenal did much better: it just made people fear nuclear war. It only takes one bomb.
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This was a DBQ question from a couple of years ago for the AP US History exam.  The main things to focus on are his speeches and efforts around 1954 to tamp down McCarthyism.  His administration's decision to remove Jakobo Arbenz from power in Guatemala also signaled his desire to protect the Western Hemisphere with containment of communism.  You could also include his aggressive spending on the military, especially in the area of nuclear weapons and missile technology.

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One of the major things the Eisenhower Administration did was to try to build up the US nuclear arsenal.  They felt that this would allow them to deter any expansion by the Soviets.  Since Soviet expansion was a major fear, this would have been a way to allay those fears

I guess another thing would be all the civil defense stuff people were doing back then.  This was meant to make people believe that a nuclear war would be survivable.

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I am not sure that the Eisenhower administration that did much in way of allaying people's fears about Communism.  While America appears at the end of the World War II as a superpower and with unprecedented economic progress, it was a nation that possessed fear about a Communist takeover of the world.  The Red Scare of the 1950s did not do much to allay such fears.  At the same time, governmental policy was guided by terms like "Containment" or "domino theory" and intervention to stop Communism.  This rubbed off on the American public, who became increasingly convinced that failure to stop the spread of Communism would trade off with their own state of being in the world. Culture was increasingly present with the "fear of the other," becoming a part of the fears of Communism.   Eisenhower guided the nation with a sense of calm, but the policies pursued were driven by the fears of Communism.  The fear of Cuba and the covert activities to remove Castro from his position, as well as expanded use of the Central Intelligence Agency (CIA) in undeclared operations in Africa and South East Asia did not do much to dissolve the fears of the American people.

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