Before the New Deal, the typical American citizen would have had very little contact with the federal government. It was not a very extensive operation and did not involve itself much in the affairs of the people. With the New Deal, this started to change.
With the New Deal, an American came to be much more likely to depend on the government for a job. The average American now knew that when he or she stopped working, there would be a government pension waiting. In many places, the federal government brought electricity to average Americans. In all these ways, the government came to be much more present in the lives of US citizens. This created a situation in which citizens came to have a public relationship with the government where they had not had one before.