Henry Ford's business practices revolutionized American industry and as a result, influenced all Americans. In the beginning of the auto industry, most manufacturers believed that cars were for the rich only. Ford declared that he would build a car for the common man and the car would cost very little. To do that, he began the assembly line, a new business idea, with the model T which was small,a cheap price, put together piece by piece which the public could order, and became the ubiquitous car seen on the roads. Because the car was cheap, it was within the reach of the common man and opened up the personal freedom of being able to move around quickly in your very own car. Other manufacturers soon followed his lead, using the assembly line to create their products. American society became far more mobile which opened up possibilities not feasible before.