THE ESSENCE OF A BUSINESS BY PETER DRUCKER"the essence of a business is outside itself" Peter Drucker, What does this state ment intended to mean and is it realistic?

Expert Answers
litteacher8 eNotes educator| Certified Educator

Businesses have to have customers to exist.  The business is selling something to someone.  So without the customers, there is no business.  That is literal.  Metaphorically, a business's purpose is to sell, so its purpose is customers.  Business is business, the goal is to make money.

e-martin eNotes educator| Certified Educator

I also take this statement literally for the same reasons litteacher8 cites. Businesses need customers to survive. This is the nature of business.

pmrmapfumo | Student

SORRY, I MEARNT TO WRITE ' WHAT WAS THIS STATEMENT INTENDED TO MEAN AND IT REALISTICAL'