What is a basic-level book concerning Management Studies and entrepreneurship?
I have several recommendations based on topics that you have or will encounter during your MBA studies. The materials I recommend will also go a long way in guiding your entrepreneurship decisions in any venture you pursue in future. The books are as follows:
Microeconomics by Paul Krugman and Robin Wells
The book features detailed illustrations on microeconomics principles. It is insightful and introduces the reader to economics concepts in a simplified and easy to follow manner.
Kotler on Marketing: How to Create, Win, and Dominate Markets
Philip Kotler has been acknowledged globally as the authority on marketing. While pursuing your MBA you will most likely come across one of his other popular books Marketing Management. Kotler on Marketing is however different because it is a compilation of the authors experiences and confirms his previous theories.
The Effective Executive: The Definitive Guide to Getting the Right Things Done by Peter Drucker
This is another book by a notable authority on business management. The material’s emphasis is on developing the appropriate management habits in order to improve efficiency.
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
Ashlee Vance tells the story of Elon Musk, the man behind Tesla, SpaceX, PayPal and more. The story is truly inspirational and insightful especially on innovation and inventions in the modern age.
Good luck on the MBA and your future pursuits.
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