Bait and Switch

A deceptive sales technique that involves advertising a low-priced item to attract customers to a store, then persuading them to buy more expensive goods by failing to have a sufficient supply of the advertised item on hand or by disparaging its quality.

This practice is illegal in many states under their CONSUMER PROTECTION laws.

[The entire page is 76 words long]

Join eNotes

The above is a free excerpt. Get total access to this content with the: