The Tipping Point (Magill’s Literary Annual 2001)
At a glance:
- Author: Malcolm Gladwell
- First Published: 2000
- Type of Work: Sociology and psychology
- Setting: Mostly the United States
- Genres: Nonfiction, Sociology, Psychology
- Subjects: United States or Americans, Popular culture, Fashion, Epidemics, Advertising, Fashion industry
- Locales: United States
Malcolm Gladwell was a journalist for The Washington Post and later became a staff writer for The New Yorker. In December of 1996 he published an article on the idea of a “tipping point,” the moment when a social trend crosses a threshold and starts to spread like wildfire. The original article was expanded into this book, with many additional examples.
How does a style of clothing become trendy? What causes a sudden drop in the crime rate of a major city? Under what circumstances can a political cause explode into a revolutionary mass movement? Why do some...
[The entire page is 2098 words long]
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