Disney Emerges as an Architectural Patron
At a glance:
- Series: Great Events from History II: Arts and Culture Series
- Categories: Arts, Economics, Architecture
- Subcategories: Patrons, Mentors, Architects
- Curriculum: American History 1951-present
- Geographical Location: France, Los Angeles, Florida
- Date: The early 1990’s
Article abstract: By commissioning world-renowned architects to design high-profile buildings around the world, the Walt Disney Company established an unprecedented system of corporate patronage.
Summary of Event
At a spring, 1990, press conference heralding the opening of the Swan Hotel at Walt Disney World in Orlando, Florida, Walt Disney Company chairman and chief executive officer Michael D. Eisner announced that the world was entering the “Disney Decade.” Typical corporate hyperbole, perhaps, but Eisner’s declaration may have been prophetic....
[The entire page is 2285 words long]
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