ABC Makes a Landmark Deal with Disney
At a glance:
- Series: Great Events from History II: Arts and Culture Series
- Categories: Arts, Economics
- Subcategories: Entertainment, Entertainers, Business, Trade, Commerce, Television, Radio, Broadcasting
- Curriculum: American History 1951-present
- Geographical Location: New York City, Hollywood
- Date: April, 1954
Article abstract: American popular culture was changed by an agreement to make a long-running television series and construct a new type of amusement park.
Summary of Event
From its beginnings in 1923 as a small film studio through the close of World War II, the Disney corporate enterprise grew from a marginal operation to a successful niche filmmaking company. Walt and his older brother Roy Disney represented but one of the many sets of film entrepreneurs trying to make it in an industry dominated by eight major studios. Throughout the 1930’s and...
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