Mass Media | Requiring More Hours Of Educational Television Will Not Benefit Children

The broadcast television industry has had another fit of social responsibility. After agreeing to a “voluntary” ratings system and offering free time for major presidential candidates, the broadcasters announced another act of alleged civic virtue on July 29, 1996. The broadcast industry has agreed to a plan requiring three hours of children’s “educational” programming a week. These displays of public spirit on issues the television industry has supported for years conveniently come just as broadcasters argue for their God-given right to zillion-dollar spectrum space for...

[The entire page is 1016 words long]

Join eNotes

The above is a free excerpt. Get total access to this content with the: