Poof Products, Inc.
PO Box 701394
45400 Helm St. Plymouth
Michigan
48170
USA
tel: (734)454-9552
email: poof@webbernet.net
website: http://www.poof-toys.com
IT'S SLINKY Campaign
Overview
Many children of the baby boom years—87 percent, according to a poll by James Industries, original makers of the Slinky—recalled the old Slinky commercials that began airing in 1962. In one of the original spots, a singsong female voice intoned, "A spring, a spring, a marvelous thing." Meanwhile, the Slinky "walked" down a flight of stairs as the voice sang, "It's a wonderful toy … for a girl or a boy."
The ads, created by Barton and...
[The entire page is 2214 words long]