Home > Encyclopedia of Major Marketing Campaigns > Pitney Bowes Inc.

• NOW EVERY OFFICE CAN HAVE ONE! Campaign
• Mechanical Postage Meters Fazed Out to Make Way for New Technology
• Further Reading

1 Elmcroft Rd.
Stamford
Connecticut
06926-0700
USA
tel: (203)356-5000
fax: (203)351-7644
website: http://www.pitneybowes.com

NOW EVERY OFFICE CAN HAVE ONE! Campaign

Overview

The Pitney Bowes Inc. print campaign "Now Every Office Can Have One!" ran from March 1954 to November 1957 to promote the benefits of postage meters, then a popular tool in office automation. The series of nine ads featured captions along with male and female cartoon characters in various moods to show how...