Home > Encyclopedia of Major Marketing Campaigns > New Yorker Magazine, Inc.

• IF YOU DON'T LIKE NEW YORK WHY DON'T YOU GO BACK TO WHERE YOU CAME FROM? Campaign
• Janet Flanner's "Letter from Paris"
• Further Reading

20 W. 43rd St.
New York
New York
10036
USA
tel: (212)536-5400
website: http://www.newyorker.com

IF YOU DON'T LIKE NEW YORK WHY DON'T YOU GO BACK TO WHERE YOU CAME FROM? Campaign

Overview

James Thurber wrote in The Years With Ross, his memoir of Harold Ross, editor of the New Yorker, that the magazine "was the outstanding flop of 1925, a year of memorable successes in literature, music, and entertainment, and the only flop that kept on going." Struggling...