Beiersdorf, Inc.
187 Danbury Rd.
Wilton
Connecticut
06897
USA
tel: (800)933-0210
website: http://www.beiersdorf.com
THE OUCHLESS BANDAGE Campaign
Overview
Curad bandages have introduced a number of innovations in adhesive bandage technology. The first significant advance was during the mid-1950s when Curad changed the construction of the typical adhesive bandage strip. Curad replaced the square of gauze padding with a layer of Telfa padding, which consequently made the Curad bandage strip "ouchless."
General concepts such as ease of use and quality have always been...
[The entire page is 2556 words long]