Encyclopedia of Major Marketing Campaigns | Ameritech

• ADVANCED TECHNOLOGY ISN'T MUCH GOOD IF YOU DON'T KNOW HOW TO USE IT Campaign
• Telecommunications' Half-Revolution
• Further Reading

30 S, Wacker Dr.
Chicago
Illinois
60606
USA
tel: (312)750-5000
website: http://www.ameritech.com

ADVANCED TECHNOLOGY ISN'T MUCH GOOD IF YOU DON'T KNOW HOW TO USE IT Campaign

Overview

Ameritech, one of the largest telecommunications companies in the United States, was founded in September 1983. The company's creation was the result of a 1982 consent decree issued by federal judge Harold Greene that supported many of the aims of the U.S. Justice Department's antitrust case...