Dec 24, 2009

The Mambo Kings Play Songs of Love | Critical Overview

The Mambo Kings Play Songs of Love was a popular and critical success as soon as it was first published in 1989. It was heavily promoted by its publisher, Farrar Straus and Giroux, a fact that Nicholas Kanellos made note of in his review for The American Review: “a 40,000 copy first hardcover printing, a $50,000 national marketing campaign, 100% national co-op advertising, rights sold in advance to England, France, Finland, Germany, Holland and Italy, extensive exposure at the American Booksellers Association. . .” Kanellos went on to observe that this extensive...