What are two corporate social responsibility measures a company can take if it conducts business in Japan?
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Corporate social responsibility, in general, refers to the idea that companies should try to act as much as possible with the good of the community as a whole in mind. In other words, companies should not simply try to make profit. Instead, they should try to act in ways that will be good for the society in which they are operating. Corporate social responsibility in Japan will have some characteristics that are specific to the situation of that country.
One major aspect of corporate social responsibility in Japan would be saving electricity. Since the earthquake of 3/11/2011, Japan has been shutting down its nuclear power plants. It needs to reduce its use of electricity to compensate for this without increasing the use of fossil fuels. A firm doing business in Japan, then, should do things like setting the thermostats in its offices at a higher temperature in the summer and a lower temperature in the winter to help save power.
Another aspect of social responsibility might be the provision of day care. Japanese families have a very hard time finding day care. This makes it harder for mothers to work. At the same time, Japan’s population is aging and more female workers would be useful. Thus, a company would be helping society if it were to provide day care and other family-friendly policies.
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