"we are intensely social creatures, deeply interconnected with one another and the idea of the lone individual rationally and willfully steering his own life course is often an illusion.”
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The ideals of Western individualism are in direct opposition to "doing what you are told". The idea of individualism is to do what you think you should do for yourself and not worry about what others think. However, your quotation reveals that the ideals of Western individualism often clash with the social needs of humans. Most of us are "deeply social creatures" who both want and need contact and approval with others. That is why being a true "individual" can be so challenging.
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