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The provincial press in 19th Century Britain fell victim to some of the major trends that were affecting all of society at the time. These trends were urbanization and the rise of the middle class.
England was becoming more urban during the 1800s as it became more industrialized. This meant that cities came to have much larger populations. That meant that newspapers in the biggest cities would be able to dwarf smaller papers and run them out of business.
In addition, the rise of the middle class came along with a rise in advertising in newspapers. The middle class had money to spend and sellers wanted to advertise to them. Because the largest newspapers could reach the greatest number of readers, the great bulk of advertising went to them. This, too, made them able to dominate the more local, provincial papers.
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