Homework Help

porter's generic strategiesHow porter's generic strategies helps in developing...

user profile pic

ranisa87 | Student, Undergraduate | eNotes Newbie

Posted February 24, 2012 at 11:49 PM via web

dislike 0 like
porter's generic strategies

How porter's generic strategies helps in developing competitive advantages ?

2 Answers | Add Yours

user profile pic

litteacher8 | Middle School Teacher | (Level 1) Distinguished Educator

Posted February 25, 2012 at 12:33 AM (Answer #2)

dislike 0 like

Porter's generic strategies for competitive advantage include cost leadership, differentiation, and segmentation.  In other words, you can keep your costs and prices low, make your product special compared to others on the market, or focus on a specific market niche.


user profile pic

pohnpei397 | College Teacher | (Level 3) Distinguished Educator

Posted February 25, 2012 at 1:30 AM (Answer #3)

dislike 0 like

The idea here is that you are supposed to focus on one of these strategies.  A firm should decide which strategy it wants to pursue and pursue only that strategy.  This helps a firm to focus on its strengths and put all its energy into one strategy.

Join to answer this question

Join a community of thousands of dedicated teachers and students.

Join eNotes