Better Students Ask More Questions.
If a company sells its products only from an online website, which is accessible to...
1 Answer | add yours
Even if a company's products are available around the world through an online website, that company will still want to consider the targets to which it is marketing a particular product.
For example, if the company is selling items of clothing, not all kinds of clothing will appeal to all persons of the same age group from all parts of the world. The company will want to tailor its advertising to appeal to the specific groups it is targeting. To sell athletic shoes in the United States, they may choose to use models playing baseball while they might sell athletic shoes in Brazil by illustrating soccer players.
Posted by stolperia on June 28, 2013 at 9:36 PM (Answer #1)
Join to answer this question
Join a community of thousands of dedicated teachers and students.