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How does the S.W.O.T. Situational Planning Strategy apply to the situation of a Medical...

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gracedaymon | Student, Undergraduate | Valedictorian

Posted September 16, 2012 at 12:25 AM via web

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How does the S.W.O.T. Situational Planning Strategy apply to the situation of a Medical Center administrator?

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litteacher8 | Middle School Teacher | (Level 1) Distinguished Educator

Posted February 1, 2013 at 7:35 PM (Answer #1)

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A medical center administrator has to be aware of everything at once to keep the medical center running smoothly. 

All health care providers face pressure not only to demonstrate their ability to effectively deliver health care services but also to document and communicate measures of clinical quality and fiscal accountability. (enotes)

Since this is a difficult job, there should be a strategy to ensure that nothing falls through the cracks.  SWOT analyses is a method of analyzing internal and external factors to come to a decision.   SWOT helps you make order out of chaos when there is too much information to sift through.

The SWOT analysis can serve as an interpretative filter to reduce the information to a manageable quantity of key issues. (netmba)

SWOT refers to strengths, weaknesses, opportunities and threats.  The analysis of strengths is critical in any business, because you want to play to your strengths.  Use your strengths, and make sure they stay strengths.  For example, if you have a nurse that is particularly good at something, you can make sure that he or she is assigned to that area when there is a critical need. If you know that an area is being underserved, such as the urgent care center, you can address that weakness by assigning more staff there or better trained staff.  Sometimes it can be as simple as having an administrator make sure everyone knows where to go, and orders and instructions are clear.

An opportunity is anything that has not been taken advantage of yet.  Let’s say there is a company you can partner with, or a new medicine that is cheaper or more effective than the old one.  You always need to be on the lookout for more opportunities.  The same is true of threats.  Is a new medical center opening that might draw patients?  Is there a flu epidemic that might decimate your resources?  You need to be aware of all of this.

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