Teen Night Club | Marketing
MARKETING
Target Market
Ventures' target market consists of individuals between the ages of 15-20 who listen to Top 40 radio stations and live within an hour's drive from Rockville, Missouri. According to recent research, this age group has the "time, money, and a steady desire to be entertained."
Ventures' market consists of over 120,000 individuals in seven counties:
| Bates County | 23,000 |
| Cass County | 3,232 |
| Henry County | 1,076 |
| Hickory County | 84,347 |
| Johnson County | 2,110 |
| St. Clair County | 8,128 |
| Vernon County | 416 |
| Total | 122,309 |
Market Profile
Ventures' target market consists largely of high school teens and recent grads who...
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