Pasta Franchise Business Plan - Introduction
Introduction
PASTA EXPRESS
117 High St.
Jordan, MI 49775
This business plan examines a take-out pasta franchise with a careful consideration of the marketplace, a crucial step, considering the highly competitive marekt in which the store will operate. This new concept in food service has a good location, but so do its competitors, all of which are located in a highly trafficked upscale shopping area. Note that promotional adverstising is a high percentage of sales.
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