Mortgage Company - Strategies For Achieving Goals
STRATEGIES FOR ACHIEVING GOALS
To achieve the above goals, we will concentrate on providing outstanding quality and aggressively promote our franchises throughout the country. We will utilize the assistance of Merrill Lynch and ABC to make the franchising work. Both of these companies have achieved national recognition and do an excellent job in getting franchise operations off the ground. National Mortgage currently serves the Seattle and Spokane markets and their surrounding areas with its loan operations. By the end of first year of expansion, we expect to be serving up to 60 additional markets as a result of the franchise operations. As the Washington economy continues to see rapid growth, National Mortgage will take advantage of an even greater share of the local marketplace than it has in the past. It will be able to capitalize on the reputation it has built.
Our major goals include maximizing sales and building our client/customer base with a close eye...
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