Bowling Alley - Market Analysis
MARKET ANALYSIS
MARKET OVERVIEW, SIZE, AND SEGMENTS
Currently, the market distribution is shared by three major participants. They are all located on the north side of Omaha. This market segment has been relatively stable over the past five years.
The market area we will concentrate on is Greater Omaha County. This includes 6 surrounding towns. Additionally, we expect to draw some patrons from a northern town which is only 40 minutes away. These areas have been growing rapidly the past several years and should continue for the foreseeable future. Once the concept catches on locally, we feel the potential is unlimited. As we grow we will have the financial capacity to carry on an advertising campaign on a regional basis.
The economy is in the midst of a particularly strong growth period. Many new jobs are being added to the local community. Ever increasing numbers of Californians are moving to this location. All of these factors are cause for...
[The entire page is 1813 words long]
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