Bowling Alley - Business Description, Status, And Outlook
BUSINESS DESCRIPTION, STATUS, AND OUTLOOK
The Family Bowl will be a full service bowling alley combining entertainment suited to a specific culture at a competitive price. We will try to promote an atmosphere that will remind many people of their homeland. This is a relatively new concept for this part of the country. Robert Smyth will operate the business as a corporation. The principal shareholders will be he and his wife, Julie. Initially, Robert Smyth will manage the operation with daily input from Julie and the other investors. The new equipment and enhanced lighting and sound systems will also give us market advantages. A building will be leased that best meets the goals and market we are trying to reach. Ultimately, we will construct our own building to expand to the full potential of this business.
The biggest problem this venture will face will be creating customer awareness of our services. We will use a combination of advertising techniques to...
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