Auto Accessories and Detailing - History
HISTORY
Auto Extras is in the business of automobile aftermarket, accessories, electronics, and glass replacement.
Auto Extras started in 1974 with 6 stores; currently, there are 33 franchises in Michigan and 2 franchises in Ohio. The company is projecting a total of 60 stores by Fall, 1996.
Auto Extras is a franchise system designed to put entrepreneurs in business with a moderate amount of up-front capital.
Franchisees have been successful in starting with basics and expanding as their sales and knowledge of their particular markets have increased. This reduced overhead has translated into a shorter, more direct route to profit.
The franchiser has also found it helpful to provide the following types of assistance:
- Site location and store layout assistance;
- fifteen days of training before store opening, and one or more weeks of training after store opening;
- ongoing technical support;
- marketing...
[The entire page is 170 words long]
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