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Audio Production Service - Marketing Plan

MARKETING PLAN

Productions & Narrations

Jack Cornwall's ability to create straightforward audio production is well known to just a handful of advertising agencies, broadcast and cable operators, and businesses in the inland Northwest. Active marketing of Cornwall's capabilities and services throughout the region has been hampered by the need to work full time elsewhere.

A cursory check of the Phone Pages for Sand Point, Priest River, Wallace, St. Maries and Kellogg shows:

  • 42 advertising agencies
  • 49 video and cable production facilities
  • 32 telephone system resellers

Dozens more in other small to medium Northwest markets.

An infusion of capital would allow Jack Cornwall Productions to:

  • Actively contact these facilities to determine their audio needs.
  • Produce and ship demo tapes to the decision-makers for presentation to their clients.

Holding Message...

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