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ASSUMPTIONS

1. Sales forecast is based on the following rates per hour:
   

   i. E-Commerce	$130
   ii. Web Development	$90
   iii. Graphic Design	$40

   All forecasts assume a 70 percent efficiency, i.e., 30 percent of time spent will not be considered billable hours. Monthly sales figures are based in the number of available nonweekend workdays.

2. Salaries are based on market rates in the Indianapolis area. All hiring will be done in said area.
3. Salary increases are based in 5 percent per year.
4. Rent is based on $13.15 per square foot @ 1,000 square feet.
5. Phone expense is based on $150 per month ($35/month line, $7 x 4 rental units, $87 long distance charges). Subsequent years include a 10 percent increase for increased volume.
6. Insurance is based on the...

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1. Introduction
2. Executive Summary
3. Company Summary
4. Services
5. Market Analysis Summary
6. Strategy & Implementation Summary
7. Management Summary
8. Financial Plan
9. Assumptions