Home > International Directory of Company Histories > Viewpoint International, Inc. - Introduction

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Introduction

1071 Avenue of the Americas, 11th Floor
New York, New York 10018-3704
U.S.A.
Telephone: (212) 391-8688 Web site: http://www.tommybahama.com

Wholly Owned Subsidiary of Oxford Industries, Inc.
Incorporated: 1992
Employees: 2,500
Sales: $369.15 million (2004)
NAIC: 448110 Men's Clothing Stores; 448120 Women's Clothing Stores

Viewpoint International, Inc., a subsidiary of Oxford Industries, Inc., is best known for the Tommy Bahama brand. Tommy Bahama began as a line of elegant, casual men's clothing with a tropical flair. Later expanded to include womenswear, Tommy Bahama also pitches the island lifestyle through a broad range of licensed goods. The company has more than 40 of its own locations, including seven combination retail/restaurant compounds, and four outlets. Upscale department stores also carry the brand. In 2003, Viewpoint was acquired by Oxford, a large, publicly traded producer of private-label clothing.

1. Introduction
2. Launching the Company in 1992
3. New Brands After 2001
4. Acquisition by Oxford in 2003
5. Principal Operating Units
6. Principal Competitors
7. Further Reading
8. Copyright Page
9. About Page