Martha Stewart Living Omnimedia, Inc. | Introduction
Introduction
11 West 42nd Street
New York, New York 10036
U.S.A.
Telephone: (212) 827-8000
Fax: (212) 827-8204
Web site: http://www.marthastewart.com
Public Company
Incorporated: 1997
Employees: 480
Sales: $200 million (2005 est.)
Stock Exchanges: New York
Ticker Symbol: MSO
NAIC: 511120 Periodical Publishers; 511130 Book Publishers; 512110 Motion Picture and Video Production
Martha Stewart Living Omnimedia, Inc. (MSLO) encompasses the varied publishing, broadcasting, and merchandising enterprises of its founder, Martha Stewart. With products reflecting the personal tastes and style of Stewart, the company's brands have been compared to the likes of Calvin Klein and Ralph Lauren in terms of name recognition and quality. The company is comprised of four divisions: publishing, television, merchandising, and Internet/direct commerce, though all units took a beating after Stewart was convicted of stock fraud charges and served time from 2004 to 2005. Stewart has long denied any wrongdoing and her attorneys have appealed her conviction. Back in the fold, however, Stewart has been buoyed by public support and has returned to work. A number of television projects were in the works in 2005, including two shows with Survivor wunderkind Mark Burnett as well as joint ventures with Kmart, Bernhardt Furniture, Sirius satellite radio, Sherwin-Williams, and others.