The Advertisement | Themes
Modern Relationships
In many of her plays, Ginzburg explores the experiences of women in modern relationships and modern marriage. In The Advertisement, Teresa describes the course of her relationship with Lorenzo, which develops in a very nontraditional way that is characteristic of the 1960s when Italian culture was becoming increasingly modernized and secularized. Soon after they meet, Teresa and Lorenzo go to bed together, and they stay in bed for three days straight. When they meet again six months later, they move in together, although they are not married.
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