American Decades
Internet and Digital Citizens
Who Was Connected?
In September 1997 the Wired Magazine/Merrill Lynch Forum Digital Citizen Survey, conducted by Luntz Research Companies, polled 1,444 Americans to examine their views on technology and society. The results showed that a new technologically connected population was emerging. It divided those polled into four groups: the superconnected, who exchanged e-mail at least three times per week and used a cell phone, a beeper, a laptop, and a home computer; the connected, who exchanged e-mail at least three times per week and used three of the four technologies above; the semiconnected, who used at least one but not more than four of the target technologies; and the unconnected, who did not use any of the target technologies. Of those surveyed, 2 percent were superconnected, 7 percent were connected, 62 percent were semi-connected, and 29 percent were unconnected. The survey showed that "Digital Citizens"—connected...
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