The Making of McPaper: The Inside Story of USA Today

Nonfiction work

By: Peter Prichard

Date: 1987

Source: Prichard, Peter. The Making of McPaper: The Inside Story of USA Today. Kansas City: Andrews, McMeel & Parker, 1987, 1–3.

About the Author: Peter Prichard (1944–) is the president of the Freedom Foundation in Arlington, Virginia. The Freedom Foundation is the home of the Newseum. He worked as editor in chief for USA Today between 1988 and 1994. Prichard has worked in journalism for his entire career in such areas as sportswriting, police and court reporting, assistant city editing, and feature editing.

Introduction

In the 1980s, newspaper readership was on the decline as cable television increased in popularity. News shows and news channels competed directly with the daily newspapers that had been the source of information for most Americans. Along with the television competition, local...

[The entire page is 1833 words long]

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