American Decades
Sears, Roebuck Ad for Polyester Pant Suit
Clothing style
By: Sears, Roebuck
Date: 1976
Source: Sears, Roebuck and Company Catalog. Fall/Winter 1976. Reproduced in Skinner, Tina. Fashionable Clothing from the Sears Catalog: The 1970s. Atglen, Pa.: Schiffer Publishing, 1998.
About the Organization: Sears, Roebuck and Company was established in the 1880s, when R.W. Sears, a railroad agent in Minnesota, mistakenly received a shipment of watches he did not order. He bought the watches and resold them, thereby forming the R.W. Sears Watch Company in 1886. A year later, Sears entered into a partnership with Alvah Roebuck and moved the business to Chicago. In 1893, Sears, Roebuck was formed. At that time, most Americans lived in rural areas, where shopping areas were few and far between. For decades, Sears, Roebuck sold most of its general merchandise through its famous catalogs. In the twentieth century, it began to...
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1970's Fashion Primary Sources
- Corporate Logos by Paul Rand
- 1971 AMC Gremlin
- The Nike "Swoosh"
- Learning from Las Vegas
- World Trade Center
- High Platform Shoes
- "What Makes Me Tick"
- "Everything I Know"
- Sears, Roebuck Ad for Polyester Pant Suit
- Sears Tower
- Still from Annie Hall
- Evening Ensemble
- Sony Walkman Advertisement
- Copyright Page
- Acknowledgments
