"The Doctrine of Multinational Sell"
Magazine article
By: Robert Scheer
Date: April 1975
Source: Scheer, Robert. "The Doctrine of Multinational Sell." Esquire, April 1975, 124, 126, 127, 160, 162.
About the Author: Robert Scheer (1936–) is one of the nation's outstanding progressive journalists. Born in New York City, Scheer attended City College, Syracuse, and the University of California-Berkeley. During the 1960s, he served as editor of the highly regarded literary/current affairs magazine, Ramparts. Along the way, Scheer has been a foreign correspondent and authored several books on American foreign policy. He writes a syndicated newspaper column and appears as a regular commentator on various radio talk shows.
Introduction
The term "Cola Wars" refers to the fierce competition over the past century between cola manufacturers Coca-Cola and Pepsi. Dr. John Pemberton created...
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1970's Business and the Economy Primary Sources
The 1970's: Primary Sources
