"Polaroid Automatic 101"
Magazine advertisement
By: Henry Dreyfuss
Date: 1964
Source: "Polaroid Automatic 101." Advertising Archive. Image no. 30510333.
About the Designer: Henry Dreyfuss (1904–1972) was born in Brooklyn, New York. He was exposed to design as a child in his family's theatrical design supply business. In 1924, Dreyfuss apprenticed with the well-known set designer, Norman Bel Geddes. Over the next four years he produced hundreds of stage sets as Bel Geddes' employee before striking out on his own in 1928. His company—Henry Dreyfuss Associates—although originally concerned with stage design, quickly turned its focus to industrial design. With his strong emphasis on creating machinery that functioned well with human anatomy and psychology and his uniquely practical approach to innovation, Dreyfuss achieved almost instant success in designing mass-produced items. After Dreyfuss's wife...
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1960's Fashion Primary Sources
The 1960's: Primary Sources
